ROI Loyalty Calculator
INCREASE YOUR SALES AND IMPROVE YOUR PROFITS WITH AN INSTALLER REWARDS AND INCENTIVE PROGRAM
Motivate your installer network with an incentive program that rewards them for purchasing and installing your products.
It’s a competitive marketplace and your installer network has access to more competitor product options than ever before.
Solidify and expand your installer network with an installer reward program that will keep your products top of mind and help maintain & grow sales.
Lift & Shift will quickly and inexpensively tailor the reward program to suit your unique needs.
Motivate installers to sell your brands and products versus your competition
Installers have significant influence to generate sales for your brands and products. They can choose your brands and products, or they can choose your competitors’. Incentivize your installer network to promote, sell and install your products – ensuring sales increases for you – and your installers.
Build your relationships with your installers
An installer loyalty program helps foster long-term relationships between you and your installers. It rewards them for their loyalty to your brands and products. It shows them how important they are to you and your business, and that their business is appreciated. Additionally, an installer reward program will create ‘stickiness’ with them, giving you with a competitive edge, and help you retain their business over time.
Sales and more!
As a manufacturer, you probably have additional sales-related goals for your installer network. Perhaps you want to encourage trial and use of a new product/line. Maybe you want to increase product knowledge and installation expertise. Or you may be looking to attract new installers to your brand. An installer reward program can incorporate all of these goals - and continue to drive repeat sales.
You’ll learn more about your business
Reward programs don’t just help grow market share and sales, they also gather incredibly valuable market data you can use to grow your business – and fine-tune your installer reward program for even better results.
Most installers submit claims for rewards earned for buying and installing your products. The data in these claims is highly useful. Not only will you obtain direct contact info for the installers in your network, you’ll know who is buying which products, where and at what price.
This contact info and product data can be used to better communicate with your network, helping promote new products, disseminate new product information and installation tips, and much more.
The data can also be used in your reward program to target installers with personalized bonus reward offers tied to transactions you’d like them to be making more of.
Your installer rewards and incentives program is a profit center - for you
Planning it out
Define the goals for your loyalty program
The reward program’s goals must be in sync with your business’ objectives and challenges. That’s where we start.
Create the rewards and motivational offers
Lift & Shift builds a reward program that’s specific to you – including selecting rewards that motivate and offers that are certain to influence your installer base.
Communication is key
Personalized communications to your installers will keep motivation and participation high. They learn of their progress towards various sales goals and/or their status towards redeeming for their selected reward.
Optimize program ROI by understanding and using program results
Lift & Shift programs are built to continually improve program ROI. By analyzing what best motivates your installer network, we can adjust the program and offers to ensure the program ROI is optimized.
Full-service program provider
Lift & Shift is a full-service provider of B2B loyalty and reward programs. We build and manage your customized installer reward program so you don’t need the internal human resources, technology/tools or expertise to do it. With more than 100 years of combined B2B loyalty experience, our team gets you immediate results, with easy to understand reporting and ongoing program optimization that continuously improves your program ROI over time.
Your reward program is customized to your business goals, and your installer base
Lift & Shift builds custom programs to meet the unique needs of your business and your distribution network. The personalized nature of the program can help you focus installers on a number of goals including:
- Year-over-year or quarter-over-quarter sales growth
- New product launches/introductions
- Increasing order frequency and/or size
- Promoting online/e-comm ordering
- Product demonstration
- Completing product education/training activities
Lift & Shift installer loyalty programs have many rewards that installers can choose from
Lift & Shift has a wide array of rewards from which your installer network can redeem, helping to motivate virtually anyone. Rewards include:
- Merchandise – installers select what’s most appealing to them
- Debit and gift card rewards – for those who prefer attaining more rewards, more quickly
- Ticketed events and other experiential rewards – a chance in a lifetime to participate in something special
- Incentive travel rewards – see the world and network with colleagues
- We can also add your own products or branded apparel/SWAG to the reward mix if you like
Performance-based program design
Lift & Shift builds installer reward programs that quite literally, pay for themselves many times over. Our growth-based models employ your historical sales data to reward installers as they increase purchasing year-over-year or quarter-over-quarter, and as they make any specific purchases you want them to.
This is called a “performance-based” reward structure and is a key factor in ensuring your installer reward program delivers amazing and measurable ROI and is a profit center for your business, not a sunk cost that you can’t easily justify to your CFO.
Lift & Shift loyalty programs suit all types of companies
Our growth-based data-driven loyalty programs can be used by any type of company, with any type of sales support organization:
Lift & Shift Services
Contact us now for a FREE strategy session
Let us show you how our installer rewards program can improve your business’ bottom line.