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Lift & Shift Loyalty powers a refreshed rewards program for PrimeSource 

November 8, 2023

PrimeSource Building Products, has taken advantage of the Lift & Shift Loyalty platform's ability to handle complex program architecture to take its PremierClub Rewards program to the next level. Based in Irving, Texas, PrimeSource is a premier, trusted distributor of construction fastening solutions and other specialty building products. PrimeSource Building Products is a specialty branded building products company with a portfolio including fastening solutions and building materials, serving residential and commercial new construction and remodeling markets. It is home to Grip-Rite®, Pro-Twist®, RailFX® and Nationwide Industries®.

PrimeSource chose Lift & Shift's loyalty platform because it could handle their unique needs while simplifying communication with their customers. They wanted a B2B multi-tiered program based on sales and profitability milestones that could offer their customers a selection of rewards while also enabling those same customers to qualify for their annual PremierClub Experience based on achieving tier objectives. They were especially impressed with Lift & Shift Loyalty's ability to mine the sales data to find gaps and opportunities in their sales segments while offering a personalized program experience to their customers.

About Lift & Shift

Lift & Shift offers a powerful B2B reward platform that can help your company leverage its sales data to drive incremental purchases with customers and channel partners or motivate sales staff. We work with manufacturers, distributors, and service providers to analyze sales data, identifying purchasing gaps and other valuable targeting opportunities. 


We create and deliver highly relevant offers to customers, in-house sales staff, or sales associates, motivating your target audience to respond, using a wide array of appealing reward options as influencers. Our performance-based reward structures deliver an unparalleled return on investment, with absolutely no wasted budget. 


Our customizable reward platform enables clients to easily benefit from a robust loyalty reward program. It's affordable and includes Lift & Shift’s turnkey, professional program administration. We take care of everything so you can focus on your key initiatives.

Media Contact

Lift & Shift

Diana Cape, Marketing Manager

diana@lift-and-shift.com

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